Introduction

Google has said that September 2023 is quite helpful with an enhanced classifier system. The update took two weeks to approve. Google will update its history pages as soon as the update is complete. Moreover, the search engine will also offer new information to improve the content. it includes

An updated guideline for hosting content from third parties. Moreover, it also explains what the uploader can do to manage the content system. Maybe the assessment is not needed. On the other hand, the uploader can assess the content themselves. There are also new points about erasing content. The guidelines for changing dates are also edited. As a result, the search engine will result in helpful content with people-friendly texts.

Why was the Google September 2023 Update released?

Google recently changed its Helpful Content System in the following primary three regions:

• Relaxing the compliance related to AI-generated content
• Content related to subdomains, primary domains, and third parties
• The nature of content and strategies to increase traffic to the website.

The Google September 2023 Update

The update is designed for content writers, creators, and SEO experts. Here are the changes to improve documentation so the new algorithm prioritizes your website

AI Use

Google no longer uses the words “written by people.” Instead, the sentence now reads “helpful content created for people in search results.” The phrase is interpreted as AI content is acceptable where it educates the reader but cannot be used to base opinions.
The search engine policy does not mention “Google states…” which may imply an imposition. Google may welcome AI assistance in content creation if the content promotes original data. It is one of the ways artificial intelligence is revolutionizing SEO practices.

All-around expertise

Before the September Google 2023 update, the website text had to be created by an expert. Moreover, it also had to follow the E-E-A-T guidelines in SEO. The acronym stands for expertise, experience, authority, and trust. The creator must be an expert in the field and not mislead the reader.
However, the new update mentions that the text can be “reviewed or written by an expert.” The rewording changes things, and a professional can review the content as well. Their input is sufficient to identify if the content is worthy or not. Moreover, the writer and reviewer can be two different people as well.

Subdomains comply with easy-to-read content

• Initially, the search engine categorized sub-domains as separate from the primary domains in SEO. However, the September update mentions that the two domains are evaluated together. The feature will enhance the quality of the content in the digital world.
• If you are evaluating third-party content, ensure it offers a unique input. The commentary must be distinctive. In other words, sharing and reposting from different competitor websites will not do well on Google.
• The September Google 2023 update talks about catching sites that rent subdomain smaller websites to third parties without proper supervision. The search engine will also penalize the lack of oversight. However, there is no need to worry if you are complying with SEO practices. Refrain from posting irrelevant, copied, and unhelpful content to the online audience.

More people-focused websites

After the September Google 2023 update, the search insists the content must focus on people and not the website. It must be educated, informative, and provoke human thought. The content will refrain from manipulating the SEO system for website/business gain.
The text must offer tangible data that the human reader can process and digest. Promoting the businesses is also acceptable to some extent. However, never compromise on quality and research.

Keep the content updated

The timeline and dates of the content are essential for readers, audiences, users, and search engines. Moreover, the website reader will also prefer articles that were published this year rather than text from seven years ago.
Websites sometimes sneakily change the dates so the content appears fresh. The new Google content update advises against such practice.
Why is the update exciting?
Google, the most-used search engine in the world, released a statement in May about pending helpful content this year. The update is designed to help the reader understand the content deeply. Moreover, the content will also celebrate different perspectives, such as personal and professional.

Google is changing the ranking results in the search engine. Moreover, it also has an excellent focus on content management with a unique user-interface capability. The update is an ongoing process. Some features will be shared in the future.

Are you still curious about the Google September 2023 update?

Google has posted a list of queries that you are asking yourself. You are curious how the September 2023 update affects your content. You can read the FAQ section here that offers impartial advice. As a result, you can assess if your content aligns with the September 2023 update.
If the September 2023 Google update is affecting you, do not panic! Its influence is slow but long-lasting. Your content will take a few months to recover and reach a high rank even when you are doing everything according to the update.

What else is part of the update?

The new Google update will assess the content that is primarily intended to rank but does not inform the user. Thus, the new algorithm highlights content that is high quality and user-friendly. The search intends to reward the creators who are creating helpful texts for humans rather than superficially ranking high in search engine results.
At times, Google users are annoyed when they interact with well-organized web pages that rank high because they were created for that reason. The content is called search engine-first content or search-engine-optimized content.
The new algorithm has downgraded such websites, pages, and content. As a result, it now markets pages with helpful content. The websites are now designed for humans rather than benefitting the algorithm. The upgrade intends to overcome low-quality content and replace it with authentic texts.
Keep up the excellent work!
The search engine update is geared toward the well-being of the audience. The Google advice comes and goes. They are part of a grand picture to improve the content. It helps the users instead of benefiting from the keywords. Therefore, adapt the best practices with new information and top-quality text.
You must not try to hack the SEO system but pay attention to the user’s needs. For consultation on the relationship with the audience, visit www.purple.gi. Purple Media a wealth of experience in excellent marketing for small and large businesses alike, with a proven track record. Purple Media stays updated with local trends and news. Contact us today to arrange a FREE CONSULTATION at info@purple.gi