Wordpress

website theme (1) (1)
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19 Dec 2024

Website Themes: The Backbone of Design and Development

Discover how website themes influence design and functionality on WordPress and Shopify. Learn why the right theme is crucial for online success.

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27 Nov 2024

The WordPress Drama: What It Means for Businesses and SEO

Discover how the recent WordPress drama affects businesses, developers, and SEO strategies. Learn how to prepare and adapt to potential platform changes.

Online Shop Development
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23 Oct 2024

Online Shop Development on WordPress or Shopify

Discover why professional website development is essential for building an optimised, secure, and high-performing online store using WordPress or Shopify.

website builder
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9 Oct 2024

Website Builders vs. Custom Web Development: Which is Right for Your Business?

Discover whether a website builder or custom web development is right for your business. Learn the pros and cons to make an informed decision with Purple Media.

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21 Sep 2024

The Best PPC Tools for Effective Campaign Management: What They Are and How to Use Them

Discover the best PPC tools like Semrush, Ahrefs, and Google Keyword Planner. Learn how they help optimise your PPC strategy and boost campaign performance.

the importance of custom website (1)
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9 Sep 2024

The Importance of a Custom Website for Local Service Providers

Discover why a custom website is essential for local service providers. Purple Media offers web creation, local SEO, and advertising to grow your business.

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9 Sep 2024

Why It’s Crucial to Monitor Competitors and Regularly Conduct Competitor Analysis

Learn why competitor analysis is essential for your SEO strategy. Discover tools like Ahrefs and SEMrush to close the content gap. Purple Media offers expert SEO services

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23 Aug 2024

Dofollow vs. Nofollow Links: Understanding the Impact on Your SEO

In the dynamic landscape of search engine optimisation (SEO), backlinks are a pivotal factor influencing a website's ranking.

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23 Aug 2024

How to Choose the Perfect WordPress Theme for Your Business Website

Selecting the right WordPress theme is a crucial step in creating an impactful and professional online presence for your business

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8 Aug 2024

Maximising Conversions and Enhancing User Experience with Effective Pop-up Strategies

Pop-ups are a double-edged sword in the world of digital marketing.

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8 Aug 2024

Understanding Anchor Text and Its Crucial Role in SEO

Anchor text refers to the clickable text in a hyperlink, usually highlighted in a different colour and often underlined

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11 Jul 2024

The Role of User-Generated Content in E-commerce Success

Discover how user-generated content can drive e-commerce success. Learn effective UGC strategies to build trust, enhance engagement, and boost sales. Explore the power of customer voices in your marketing efforts.

marketplace (1)
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2 Jul 2024

Getting Started: What Media Services to Launch a Marketplace or Online Service Needed

Discover key media services needed to launch a successful marketplace or online service, including website development, branding, and digital marketing strategies

diverse approaches (1)
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11 Jun 2024

Diverse Approaches to Promoting Your Website Online

In today's digital age, having a website is essential for businesses of all sizes. However, simply having a website isn't enough – you need to actively promote it to attract visitors and potential customers. There are numerous approaches to promoting

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5 Mar 2024

Building a Successful Online Store on WordPress: A Comprehensive Guide

Discover the essential steps and best practices for creating a thriving e-commerce platform using WordPress. Explore the power of WooCommerce, top e-commerce plugins, and effective content marketing strategies to elevate your online store to new heights.

Shopify vs Etsy
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3 Nov 2023

Shopify vs. Etsy: Choosing the Right Online Platform

In today’s digital landscape, selecting the ideal platform for your online business can be a game-changer. Whether you’re a seasoned e-commerce entrepreneur or just starting your online business journey, choosing the right platform is crucial. In this article, we’ll compare